TheLoop21.Com Partners with Alpha Kappa Alpha Sorority Inc.

Alpha Kappa Alpha (AKA) Sorority, Inc. and TheLoop21.com have collaborated to launch “2010 Economic Survey of Black America,” an online survey which will aim to assess the consumerism of Black Americans. You can read more about it here.

Social and economic empowerment is endemic to the mission of many Black Greek organizations. Partnering with a Black Greek-letter organization may likely help to ensure participation and engage Black low-wage earners, collegians and professionals.

Participants will be asked questions relevant to local and global economic status as well as subsequent fiscal impact as well as be eligible for prizes and giveaways.

The survey will launch at April 9 and continue through April 23rd.

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So…Sharon™ Twitter List of Black Media

Since joining Twitter I have amassed a list of Black Media.

This list is a compilation of Black broadcast, print, and radio professionals as well as bloggers and practitioners of social media who are on Twitter.

This is a continuous work in progress and is by no means complete.

Tweet the Preacher! Why Not?


Last week MSNBC reported that the Vatican launched Pope2You, a Facebook portal that would allow users to view photo postcards and messages from Pope Benedict. I’m not Catholic, but I applaud Pope Benedict for being progressive and embracing social and digital media tools to reach his flock.
Vatican takes tech-savvy approach – Tech and gadgets- msnbc.com

I think African-American clergy should consider jumping on the social-media bandwagon. African-Americans and Hispanics are two of the largest groups using certain types of digital media and devices such as music downloads and cellular phones.

The “digital divide” is narrowing. There may not be a computer in every home but there is practically a cellular phone/smartphone in every hand. Text messaging has surpassed talking on the phone according to CNETFacebook,Twitter and other social media tools can be very useful to reach people when used responsibly. Social networking sites allow people to connect and reconnect with friends, coworkers and families.

Diversitybusiness.com reported 60% of Black women are online (use the internet to network, research products and find information) compared to 50% of Black men. (A slight gender gap remains in the African-American community when it comes to internet usage.)

Many of these women and men are also churchgoers. Many churches have websites yet are reluctant to take it one step further and add a Facebook page or a Twitter account. A Twitter account would allow the minister to post to followers a tweet about an upcoming event, progress on an ill member, update on a meeting as well as a Bible verse or thought for the day to members. A Facebook page would also expand the ability of a congregation to outreach to citizens, businesses and block clubs in the community they share.

Social media tools are here to stay. Also, social media tools can be used to educate and communicate, not just propagate the latest happenings in pop culture. Black churches will remain cornerstones in their communities and Black communities should not be afraid to become digital citizens. A social media specialist could be employed to teach community workshops as well as assist in website and social media management.

Leave no brotha, sistah, child or member behind!

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